David B. Schlosser
Communications strategist home 512.241.1655

4306 Walhill Lane mobile 512.653.6238

Austin, Texas 78759-8036 dbschlosser@analects-ink.com

Profile:

Seasoned communications strategist, manager, and writer, with successful record of developing and implementing media, public, marketing, advertising, and government relations initiatives to achieve corporate and public objectives. Effective combination of strategic and tactical business, political, and legislative and regulatory experience at global, national, state, and local levels. Particular proficiency in microprocessors, computer hardware, enterprise software, and telecommunications. Demonstrated talent for motivating and developing self and others, especially volunteers. Exceptional leadership and organizational skills. Proven commitment to community and public service.

Employment Experience:

· Consultant, Manager, and temporary Acting Director, Computation Products Group Communications: Advanced Micro Devices, Inc. (AMD), Austin, Texas: April 2002 to present.

· Strategic communications consultant and 1^st World Library vice president of corporate communications: Austin, Texas: July 2001 to present.

· Senior Public Relations Account Executive: Springbok Technologies, Inc., Austin, Texas: September 2000 to July 2001.

· Political Campaign Manager: Greg Musil for Congress, 3^rd District of Kansas: March to August 2000.

· Senior Manager, Public Affairs: Cerner Corporation, Kansas City, Missouri: October 1999 to March 2000.

· Public Strategies, Inc. public affairs consultant: SBC Communications, Washington, DC and Little Rock, Arkansas: November 1997 to November 1999.

· Legislative lobbyist: Pete McGill & Associates, Topeka, Kansas: October 1995 to November 1997.

· Director, Public Affairs and Consumer Protection: Kansas Corporation Commission, Topeka, Kansas: January to October 1995.

· Political Director and transition advisor, Bill Graves for Governor, Topeka, Kansas: May 1992 to January 1995.

Education:

· M.Public Affairs (3.7 on 4.0 scale), May 1992. Lyndon B. Johnson School of Public Affairs, University of Texas at Austin, Austin, Texas.

· B.A. (Summa Cum Laude) Political Science (History minor), May 1990. Trinity University, San Antonio, Texas.

Strategic Communications:

· AMD: Currently, manage international and strategic media relations, including a significant portion of AMD’s Web site; between 2002 and 2004, integrated with AMD marketing team to manage AMD64 thought leadership platform for senior vice president; determine strategic direction and execute media, analyst, public, community, and internal relations initiatives with a projected budget of more than $1 million.

· 1^st World Library: Serve as executive committee member and vice president of corporate communications for start-up publisher, creating and implementing marketing, earned media, and advertising strategies, including the initiation of a financially self-supporting literary journal.

· Musil for Congress: Managed a $425,000 political campaign that coordinated key messages, fund raising, polling, broadcast advertising, direct mail, earned media, and the candidate's schedule.

· Cerner: Developed the first integrated communications strategy for the world's largest developer of clinical health care information technology applications and earned legislative and regulatory support for changes that would have required health care providers to adopt Cerner-type solutions.

· SBC: Initiated SBC's media relations strategy among national telecommunications reporters covering Congress and the Federal Communications Commission and coordinated successful opposition to an Arkansas ballot initiative eliminating an important source of financial support for local telephone service.

· Pete McGill & Associates: Implemented legislative and public affairs strategies for multiple clients, including media and community relations, drafting legislation, coordinating testimony, and guiding bills through the legislative process.

· Graves for Governor: Managed advertising and polling consultants and conducted media relations during successful statewide primary and general campaigns that raised and spent more than $2 million.

Management:

· AMD: Occasional acting director of 25-person communications and event management department; supervise in-house contractors, public relations agency staff, projects, and budgets, and indirectly manage more than 20 public relations professionals based outside the United States.

· Springbok Technologies: Managed day-to-day activities of public relations account teams of various sizes that developed communications strategies, initiated news events, responded to media inquiries, and developed and maintained media and industry analyst lists, databases of trade shows and events, editorial calendars and awards opportunities.

· Musil for Congress: Managed consultants, staff, and volunteers during a $425,000 primary election campaign.

· Kansas Corporation Commission: Supervised and evaluated seven employees and participated in state budget process, including defining objectives and designing strategies to meet and evaluate them.

· Gubernatorial transition advisor: Coordinated review of budget, personnel, and policy issues in Kansas' 12 cabinet-level agencies and 27 boards and commissions.

· Graves for Governor: Managed paid and volunteer staff, created and maintained information systems and office, tax, and accounting procedures for $2 million campaign, and organized events raising from $750 to $30,000.

Media and Public Relations:

· Maintain ongoing relationships with reporters, editors, analysts, and other opinion leaders to consistently earn favorable media coverage in trade and mainstream news and business publications such as The Wall Street Journal, The New York Times, USA Today, Associated Press, Bloomberg News, Reuters, CNET News.com, EE Times, and Telecommunications Reports.

· AMD: As a consultant and PR manager in the microprocessor business unit,

o Manage AMD’s strategic media relations campaign and international PR in conjunction with employees, contractors, and agencies around the globe;

o Oversee AMD’s media- and analyst-relevant presence on the Internet;

o Create executive communication materials for internal and CXO briefings and for delivery at industry, customer, and end-user events;

o Scripted the most successful launch events in AMD’s 30-year history, the global product launches for the AMD Opteron™ (view web cast at http://www.amd.com/us-en/0,,3715_9040,00.html) and AMD Athlon™ 64 processors (http://www.amd.com/us-en/0,,3715_9651,00.html);

o Write articles for national and international print and online media to appear under executive bylines, including placements in technology and business publications around the world;

o Conduct media and analyst briefings with managers and executives;

o Develop executive briefing materials for public relations initiatives and news events, including talking points, Q&A documents, and background information about audiences and individuals targeted by various marketing and public relations initiatives; and,

o Manage annual Forum64 roundtable at COMDEX, featuring reporters, editors, analysts, and executives from leading hardware and software companies to promote AMD’s key message of pervasive 64-bit computing based on AMD64 technology.

· Strategic communications consultant: Launched and successfully operated sole-practitioner agency that developed strategic initiatives; drafted advertising copy; generated various forms of marketing materials for clients in retail, telecommunications, computer hardware, and enterprise software and supply chain management industries; created news and editorial articles; wrote business plans and case studies; and, conducted media and analyst relations and executive training.

o Client list included SBC, Public Strategies, Inc., Pioneer-Standard, and Inquisite; complete client list and representative work samples available at www.analects-ink.com.

· Springbok Technologies: For business-to-consumer and business-to-business technology clients, developed and executed strategic communications campaigns that integrated media and analyst outreach, news releases and events, marketing and advertising, trade show and speaking opportunities, collateral materials, and placement of white papers, case studies, and contributed articles.

· Musil for Congress: Initiated a media relations effort that earned local, national, and international attention from broadcast, print, and online media.

· Cerner: Coordinated government, media, investor, and community relations resources as part of the company's first integrated marketing, public relations, and advertising program.

· SBC: Conducted public and political affairs, including execution of federal and state legislative and regulatory plans, media relations, and coordination of public relations, survey and polling, marketing, and advertising strategies.

o Participated in development and implementation of strategies that earned regulatory approval for the country's second-largest merger, SBC's acquisition of Ameritech, and entry of SBC into long-distance markets.

· Kansas Corporation Commission: Following four years of inactivity, initiated coordination of all external communications with the public and local, regional, national, and trade media regarding complex and controversial utility and natural resource conservation issues.

· Graves for Governor: Conducted all local, state, and national media relations and designed publicity materials, issue papers, and direct mail and fund raising letters.

Publications, Presentations, Awards, and Honors:

· Delivered paper at the James Randi Educational Foundation’s Amazing Meeting 3, Las Vegas, Nevada, January 2005.

· Editor of Through My Eyes – A Retrospective by John Mora, winner of The Mariposa Award at The Latino Book Awards, given to the writer who has achieved excellence with his/her first book, June 2004.

· Liaison Resources ACE award, August 2003.

· AMD Vice-President’s Spotlight award, April 2003 and October 2003.

· AMD In Sync award, July 2002 and March 2003.

· Monthly utilities columnist in Kansas Business Report, Topeka Capital-Journal, 1995.

· The 1994 Election: A Roundtable, University of Kansas, November 1994.

· "Foreign Direct Investment: Federal and State Roles," LBJ Journal of Public Affairs, Spring 1992.

· Lyndon B. Johnson School of Public Affairs merit fellowship, 1990 to 1992.

· Trinity University Alumni Association Student Service Award, 1990.

· 3rd place, and publication of "On Competitiveness," Business Today Essay Competition, Spring 1989.

· Who's Who Among American College and University Students, 1990.

· Trinity University Presidential Scholar, 1986 to 1990.

Seminars and Conferences:

· Edward Tufte’s Presenting Data and Information, Austin, Texas, October 2004

· Dan Poynter’s Why Publish? conference, Austin, Texas, September 2004.

· David Freeman’s Beyond Structure screenwriting workshop, Dallas, Texas, February 2004.

· Leadership Greater Topeka Chamber of Commerce leadership development program, 1996-97.

· State of Kansas Supervisor Training, Topeka, Kansas, June 1995.

· Basics of Regulation and Rate Making, New Mexico State University's Center for Public Utilities/National Association of Regulatory Utility Commissioners, Baltimore, Maryland, May 1995.

· Preparing Texans for the Workplace: The Tech-Prep Initiative, Austin, Texas, October 1991.

· Universal Telecommunications Service in Texas, Austin, Texas, April 1990.

· Southwest Association of College and University Housing Officers Supervisory Skills, Denton, Texas, November 1990.

· Mortar Board National Leadership Conference, Columbus, Ohio, July 1989.

Activities:

Leadership

· Trinity University National Alumni Board member, 2004 to present.

· Volunteer advisor to Congressional redistricting campaign, Texas 10^th Congressional District, 2004.

· Trinity University Alumni Association, Austin chapter board of directors, 2001 to present (currently president).

· Austin-area LBJ School of Public Affairs Alumni Association board of directors and treasurer, 2000 to 2004.

Community service and education

· Trinity University Alumni Association student recruiter, 2004 and 2005.

· Austin Public Library Friends of the Library board of directors, 2001 to 2002.

· Nelson-Atkins Museum Young Friends of Art, 1999 to 2000.

· Smithsonian Institution Young Benefactor's membership and marketing committee, 1998 to 1999.

· Fund raiser, Topeka Civic Theater capital campaign, 1997.

· Topeka South Rotary, 1997.

· Kids Voting Kansas, member of the board of directors, 1997.

· Boy Scouts of America, Law and Politics Explorer Troop Leader, 1997.

· Instructor, Practical Public Participation adult education class, Countryside United Methodist, Topeka.

Computer Experience:

Extensive experience on Windows-based computers and networks, and on Apple and Apple networks, with Microsoft PowerPoint, Word, Excel, Outlook, Publisher, and Access; Claris Filemaker Pro; WordPerfect; Quark; Pagemaker; and other applications, spreadsheets, and databases.